International IP Protection and Platform Liability: Zuykov and Partners at IP People 2026

On October 23, Moscow is hosting IP People 2026, an annual intellectual property conference. Key topics include recent case law, intellectual asset management, technology transfer, and legal issues surrounding the use of artificial intelligence.

Experts from Zuykov and Partners delivered presentations on international intellectual property protection, as well as the challenges of proving infringement and establishing liability for the unlawful use of IP rights.

Sergey Zuykov, Managing Partner of the firm, presented on “International Intellectual Property Protection and Technology Transfer in the New Economic Environment.”

Roman Larshin, Head of the Legal Department at Zuykov and Partners, delivered a presentation entitled “Marketplaces, Platforms and Intermediaries: Who Is Liable for Intellectual Property Infringement?” He addressed the liability of digital platforms for the circulation of counterfeit goods, challenges in law enforcement, and technological solutions for combating infringement. Particular attention was paid to the Mir Hobby case and the position of the Constitutional Court of the Russian Federation, as well as potential avenues for legislative improvement.

IP People is a professional platform for knowledge-sharing among in-house lawyers, patent attorneys, and legal consultants. The conference brings together experts to discuss practical aspects of intellectual property protection and management, brand and digital product protection, contractual relations, and IP dispute resolution.

Zuykov and Partners is the title sponsor of the conference.