The managing partner Sergey Zuykov and the senior partner Elena Zuykova presented the award of the WTR Industry Awards 2019 in nomination “Household and Consumer Goods Team of the Year” to the firm Reckitt Benckiser.
Zuykov and Partners is one of the sponsors of the award of the WTR Industry Awards 2019. The list of the nominees is determined as a result of a four-month study for the use of trademarks in the key industries. At the same time, the WTR carries out a comprehensive analysis of the activities of the organizations. It also establishes how actively the enterprises defend the right to the trademarks, what the attitude of the companies is to the expansion and defence of the brand as a whole, the quality level of the arrangement of the internal processes and many other indicators, what makes it possible to speak about objectivity of the conclusions obtained and whether the awards that have been presented to the distinguished companies are well-deserved.